This place sucks. East 4th is more concerned with fashion then in skating. they carry $80 shirts and designer jeans. The location of the store actually suits it. Its near Belmont shores and is surrounded by gay bars, beauty salons and coffee houses. If you dont really skate but want to give off the impression that you just might, then this place is perfect for you. If you do skate, skate on down to Kick It skate boards, holla at the Hammer City Krew and watch Danny Montoya rip up the Olympic pool and Cherry Park bench's. I ♥ LB‎